Cold Emails: What you think about them is probably wrong
Cold emails, everyone who owns a business has an opinion about them. Most hate them with a passion. In a recent desk top scan of Facebook business groups, I found that 72.5% of the discussions about cold emailing were negative. The reason people in these groups didn’t...
read moreDo you need a Business Survey?
What is a Business Survey A business survey is a handy data collection tool for collecting information about individuals. Surveys generally involves participants (groups of individuals) to answer certain questions about themselves. They can focus on information...
read moreThe 3 best ways to get to know your potential client
To get a head of the game, the small business owners need to understand their potential client base. This article will Introduce you the best 3 data-sets available.
read more7 ways to combat bias when researching.
Does bias get in your way? The idea behind research is to find facts. Let’s face it there are lots of opinions out there masquerading as facts. So much bias is out there. How can you be sure you are not immune to bias? It is easy to fall into the trap of evaluating an...
read moreIndustry reports should not be just a tool that the big boys play with
One of the biggest problems a small business faces is competing with big business. It is almost near impossible. Let’s face it, they have more resources and have better access to collecting the right information. Most big businesses will have a team of researchers...
read moreSurely your time can be spent better concentrating on your clients?
Are you interested in saving time, reducing stress and getting the right information your business needs? Maybe outsourcing your research is for you? Doing online research properly takes time, lots of time. Current research suggests that 4 to 8 hours is needed if you...
read moreFighting the good fight against fake news
Fake News, what is it? Wikipedia defines fake news as: a type of hoax or deliberate spread of misinformation (false information), be it via the traditional print or broadcasting news media or via Internet-based social media. Fake news isn't new. History is littered...
read morewhen in doubt save – a cautionary tail
Here is a cautionary tale for you. I am terrible with typo’s. If it wasn’t for red squiggly lines my posts would be almost unintelligible. Now, I’ve known this for a very long time. Unfortunately hiring a proof reader is out of my reach at this moment, so I have...
read moreOnline research habits of the Small Business Owner
Better Small Business Solution surveyed Australian Small business
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